RM60 (Alitalia3)
It makes sense that the directors and copywriters of Alitalia have confused ideas. The image that promises VOLERETE TUTTI / you all will fly, is not that of a wizard (a mythical character), who can modify the reality.
Even by the dress, this is the image of a typical conjurer, as a stage professional that deceives his audience by manipulating with dexterity a reality that however does not change.
This is a deadly semantic opposition neither much hidden.
Ready made
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