READY MADE #20 (Alitalia #1).
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This is a puzzling message. The LINK service has a symbol, a part of a circle that ends with two red bracelets. The same symbol, in the image, has become a solid, attached to a dummy. It has to be the link with the writing in tall "Link. We want to spoil you.
An identity by similarity as for the symbol, but a dreadful hidden opposition. To spoil an adult is equivalent to make him again infant? To do it then is it to drive him dotty? This, much if we use the Italian term "rimbambire" that denotes precisely a type of senile regression.
Perhaps somebody tried to tell the old psychoanalytic fable of the regression to the oral phase? Over all is it a vice the use of the dummy? I bewilder that the Americans call it "pacifier", recognizing in it a calming function that it has nothing to do with any vice.
As advertising, perhaps it can persuade some people. Personally I have many doubts on it.
Ready made
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